Purpose: Promote the different aspects of the company’s sub-brands in an effective printable manner.
/ For Company: TPL IKE
TPL
Tags: Brand Collateral, Flyer Design
Project Duration: 0.5 months
My Role: Brand Designer
The Product
Solutions: A5 Bifold Flyer design for the Amazon & Google channels of the company & Product Wrapping Paper design for the fashion sub-brand of the company (TPL Outlet).
The Amazon Flyer
The amazon channel, plays a big part in the company’s development, so an appropriate flyer was designed, reflecting the tone, voice and type of the team. The biggest reason for designing such a flyer was to create a friendly environment between the company and the customers, while at the same time asking for their humble opinion regarding the whole shopping experience with TPL.
The Google Flyer
The Google MyBusiness channel was also a great place to promote, due to the already existing positive reviews for the company. A similar design was selected for the Google flyer variant, while maintaining a general brand continuity and aesthetic.
The Paper Wrap
Final step was to create a wrap for all the fashion oriented products that the company ships to its customers. The logo mark should be represented as well as some brand elements to complete the total feel. A simple monochromatic pattern was selected, with a slight tilt and simple look.